Right off the bat, you’ll notice that the people behind it put in a ton of effort into making it. On top of that, it’s completely free, and the same goes for all the other courses too. You even get a certificate at the end.
In other words, you won’t really lose anything trying it out besides time. And after testing the waters and finding out it isn’t your cup of tea, there are other service providers with similar courses as well, such as Moz Academy and Ahrefs Academy.
SEMrush Academy SEO Course Review Comparison Chart
|Name||SEMrush Academy||Moz Academy||Ahrefs Academy|
|Price||Free||Check Price at Website||Free|
|Free Courses||Yes||Yes (Limited)||Yes|
Most of the learning happens through videos.
The lessons on SEMrush Academy are extensive. That’s evidenced by the wide range of course categories, from SEO to content marketing and competitive research. Just to be clear, we’re focusing on the SEO courses here. And even then, the courses are considerable.
Each course has a basic structure. Every main topic is broken down into subtopics, so you’ll go deeper into each material step-by-step. Basically, everything’s organized well.
You finish a lesson by watching a video that lasts between three and six minutes, reading up a bit more, and taking a short quiz. That all adds up, of course. For instance, the SEMrush SEO Toolkit Course consists of 14 lessons that takes approximately four hours to complete.
After a while, the videos may get a bit tiresome. A couple of them just have a person sitting and talking throughout, after all. But you can skip them if you want to. There’s a Recap section at the bottom with the transcript of each one, so you can just read away.
The courses aren’t focused only on SEO either. There are some that are centered on using SEMrush itself. It goes without saying that that’s a huge plus if you’re a subscriber or planning to be one. That way you’ll get the most out of what you’re paying for.
All in all, you’ll get a clear bird’s-eye view of the whole SEO game. It’s more than just helping you dip your toes into SEO too. There’s some advanced stuff here that can keep you updated with the latest trends and all that jazz. However, more practical training would’ve been nice to see.
By the way, SEMrush Academy’s other courses have a similar structure to the SEO ones. That means you should have a pretty good idea of what to expect from the others once you go through the whole shebang.
SEO Free Online Course with Certificate
Get a snazzy certificate after completing a SEMrush Academy course.
At the end, SEMrush Academy will hand you a certificate depending on the course you took. The exam is simple enough: you’ll answer several multiple choice questions with a time limit. The number of questions and time you have will vary by course, for the record. You have to get at least a score of 70 percent to pass. Afterward, you’ll get your certificate with your name on it.
Sure, a certificate wouldn’t hurt. It could even look great on a résumé. At the very least, it shows dedication, but its real-world value is debatable. That’s because you only need to understand the concepts and theories behind a topic to get one. In other words, you don’t have to prove you’ve got applicable SEO chops. At the end of the day, having a website and ranking for a keyword is better to showcase your skill.
SEMrush Academy Reviews
Here’s a roundup of what people are saying about SEMrush Academy.
Online Academy Review points out who SEMrush Academy is for and what’s in it for you down the line:
Online Courses and Tutorials sums up what you can expect from it:
Meanwhile, Exposure Ninja raves about it, particularly the SEO Fundamentals Course with Greg Gifford:
Definitely an excellent springboard to the SEO world.
Since there are a lot to take in with SEMrush Academy’s SEO courses, it could be a while before you go through all of them. The question then is, is it worth your time? That really depends. If you’re a beginner and don’t know where to begin, it’s a decent starting point. However, if you’re already an SEO veteran, it’ll only be useful to brush up on the basics and maybe keep up with trends. At any rate, you can get something out of it either way.
Compared with the others, SEMrush Academy is arguably better. Case in point, you’ll have to fork over a couple of hundred bucks for Moz Academy’s courses. The only free lessons are about learning how to use Moz Pro. On the other hand, everything is also free on Ahrefs Academy. The modules are similar too, but they’re only videos. Not to mention that the courses aren’t as extensive.
To reiterate, SEMrush Academy offers a ton of free high-quality courses and rewards you with a certificate for your hard work. That makes it one of the best of the best in our book.